“Born of necessity, the little fellow, Mickey Mouse, literally freed us of immediate worry. He provided the means for expanding our organization to its present dimensions and for extending the medium cartoon animation towards new entertainment levels. He spelled production liberation for us.”
“I could never convince the financiers that Disneyland was feasible, because dreams offer too little collateral.”
“I don’t make pictures just to make money. I make money to make more pictures.”
“I have been up against tough competition all my life. I wouldn’t know how to get along without it.”
“I have never been interested in personal gain or profit. This business and this studio have been my entire life.”
“I knew if this business was ever to get anywhere, if this business was ever to grow, it could never do it by having to answer to someone unsympathetic to its possibilities, by having to answer to someone with only one thought or interest, namely profits. For my idea of how to make profits has differed greatly from those who generally control businesses such as ours. I have blind faith in the policy that quality, tempered with good judgment and showmanship, will win against all odds.”
“I know different ways of looking at things. I have my stockholders, and I feel a very keen responsibility to the shareholders, but I feel that the main responsibility I have to them is to have the stock appreciate. And you only have it appreciate by reinvesting as much as you can back in the business. And that’s what we’ve done… and that has been my philosophy on running the business.”
“I never called my work an ‘art’ It’s part of show business, the business of building entertainment.”
“Leadership means that a group, large or small, is willing to entrust authority to a person who has shown judgment, wisdom, personal appeal, and proven competence.”
“My greatest reward is that I have been able to build this wonderful organization.”
“No matter what the provocation, I never fire a man who is honestly trying to deliver a job. Few workers who become established at the Disney Studio ever leave voluntarily or otherwise, and many have been on the payroll all their working lives.”
“We allow no geniuses around our Studio.”
“We grew to our present size almost against ourselves. It was not a deliberately planned commercial venture in the sense that I sat down and said that we were going to make ourselves into a huge financial octopus. We evolved by necessity. We did not sit down and say to ourselves, ‘How can we make a big pile of dough?’ It just happened.”

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